PSU is not all in on winning

LudicrousSpeedGO!

LudicrousSpeedGO!

Well-known member

NIL spending​

For the first time, Penn State reported direct-to-athlete institutional spending for Name, Image and Likeness purposes. The university paid out $18.4 million to nine programs with the following breakdown (Limit is 2025 directly paid from Power 5 schools was $20.5 million).

  • Football — $13,338,959
  • Men’s basketball — $3,004,666
  • Wrestling — $1,449,766
  • Baseball — $300,000
  • Women’s basketball — $110,000
  • Men’s hockey — $95,000
  • Men’s lacrosse — $50,000
  • Women’s volleyball — $10,000
  • Men’s tennis — $10,000
So this also begs the question, why pay NIL at all to non-revenue generating sports? It is watering down the main efforts. Why are we not paying the full $20.5 million from 2025? Does PSU expect to continue to fill close to 110,000 seats at increasing prices if they are only spending 60% of the maximum NIL from the school on football?
 
LudicrousSpeedGO! said:

NIL spending​

For the first time, Penn State reported direct-to-athlete institutional spending for Name, Image and Likeness purposes. The university paid out $18.4 million to nine programs with the following breakdown (Limit is 2025 directly paid from Power 5 schools was $20.5 million).

  • Football — $13,338,959
  • Men’s basketball — $3,004,666
  • Wrestling — $1,449,766
  • Baseball — $300,000
  • Women’s basketball — $110,000
  • Men’s hockey — $95,000
  • Men’s lacrosse — $50,000
  • Women’s volleyball — $10,000
  • Men’s tennis — $10,000
So this also begs the question, why pay NIL at all to non-revenue generating sports? It is watering down the main efforts. Why are we not paying the full $20.5 million from 2025? Does PSU expect to continue to fill close to 110,000 seats at increasing prices if they are only spending 60% of the maximum NIL from the school on football?
Click to expand...
This is not NIL...This is university direct comp
 
NittanyLion99 said:
This is not NIL...This is university direct comp
Click to expand...
It is a direct quote from an article. It wasn't my language. The only thing that I added was what was in parentheses. Is direct comp the language that the NCAA uses for what the schools can direct to their athletes? I don't know as this has evolved but I think we all know what the article was talking about regardless of their language.
 
LudicrousSpeedGO! said:
It is a direct quote from an article. It wasn't my language. The only thing that I added was what was in parentheses. Is direct comp the language that the NCAA uses for what the schools can direct to their athletes? I don't know as this has evolved but I think we all know what the article was talking about regardless of their language.
Click to expand...
All Good....FWIW, this is the Google result for "university payments to athletes"
TLDR: Universities can pay athletes from an athletic dept fund, currently capped at $20.5M/institution. NIL is separate, 3rd party funds

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Key Aspects of University Athlete Payments (2025-2026):
  • Revenue Sharing Cap: The annual cap for direct payments is expected to start at approximately $20.5 million per school for the 2025-26 academic year, with figures projected to rise annually
    Back Pay Distribution: Nearly $ 2.8 billion in back damages will be paid out over 10 years (2025–2035) to athletes who competed between 2016 and June 6, 2025
    Source of Funds: Payments are funded directly from university athletic department revenues (e.g., ticket sales, media rights, sponsorships).
    Allocation Discretion: While football and men’s basketball are expected to receive the largest shares, schools have discretion on how to distribute funds across sports, potentially allocating over 70% to football.
  • NIL and Other Benefits: These direct payments are separate from third-party NIL (Name, Image, and Likeness) earnings, which continue independently.
  • Long-term Changes: Roster sizes may replace strict scholarship limits as schools manage their payment caps, and total compensation (including scholarships and NIL) could approach 50% of revenue in some departments.
 
LudicrousSpeedGO! said:
It is a direct quote from an article. It wasn't my language. The only thing that I added was what was in parentheses. Is direct comp the language that the NCAA uses for what the schools can direct to their athletes? I don't know as this has evolved but I think we all know what the article was talking about regardless of their language.
Click to expand...

What is interesting is the breakdown of the non-revenue sports and gender disparities. What drives $10K to men's tennis, but not women's or 10K to women's volleyball, but not men's. Wonder if there is 1 athlete on each of those squads being paid, as an example.
 
Bison13 said:
Funny, the two tennis teams, along with swimming and Gymnastics should already be gone.

Women's volleyball only got 10K has to be way off
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Probably some NIL going to women's VBall...there must some specific reason that 10K is diverted to WVB specifically...or maybe we are going to see some sort of rotation between non-revenue sports.
 
LudicrousSpeedGO! said:

NIL spending​

For the first time, Penn State reported direct-to-athlete institutional spending for Name, Image and Likeness purposes. The university paid out $18.4 million to nine programs with the following breakdown (Limit is 2025 directly paid from Power 5 schools was $20.5 million).

  • Football — $13,338,959
  • Men’s basketball — $3,004,666
  • Wrestling — $1,449,766
  • Baseball — $300,000
  • Women’s basketball — $110,000
  • Men’s hockey — $95,000
  • Men’s lacrosse — $50,000
  • Women’s volleyball — $10,000
  • Men’s tennis — $10,000
So this also begs the question, why pay NIL at all to non-revenue generating sports? It is watering down the main efforts. Why are we not paying the full $20.5 million from 2025? Does PSU expect to continue to fill close to 110,000 seats at increasing prices if they are only spending 60% of the maximum NIL from the school on football?
Click to expand...

Probably some ex volleyball players who directed the money to volleyball.

LdN
 
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